Executives, clinical leaders, and clinicians agree that new entrants into the marketplace will come from outside traditional organizations.
WALTHAM, MASSACHUSETTS – February 17, 2017 –
Focused start-ups, not traditional health care organizations, will be the leading source of disruptive innovation in the industry, according to the recent NEJM Catalyst Insights Report on the New Marketplace.
NEJM Catalyst Insights Reports are based on surveys of the NEJM Catalyst Insights Council, a qualified group of U.S. executives, clinical leaders, and clinicians at organizations directly involved in health care delivery. They focus on four key areas: Care Redesign, Leadership, Patient Engagement, and the New Marketplace.
“In pointing to focused startups, Insights Council members are telegraphing that the theme of this new era of innovation will be ‘out with the old, in with the new’ and that they want to overcome the limitations of the current marketplace,” says Leemore Dafny, PhD, lead advisor of NEJM Catalyst’s New Marketplace sector. Dafny is MBA Class of 1960 Professor of Business Administration at the Harvard Business School.
For instance, in the area of primary care, 65% of Insights Council members say focused start-ups will be the source of promising new entrants to the marketplace, compared to 29% who point to traditional health care companies or organizations. More than half of respondents say focused startups will lead innovation in both health care IT (63%) and hospitals/health systems (54%).
Provider executives/clinical leaders and payers draw a tie, at 92% each, as the most influential stakeholders in driving adoption of a new approach to patient care. Ironically, in this era of patient-centered care, patients rank lowest in influence at 63%.
For more on the NEJM Catalyst Insights Report on the New Marketplace, visit: http://catalyst.nejm.org/survey-sources-disruptive-innovation-in-healthcare/. An index of all NEJM Catalyst Insights Reports can be found here: http://catalyst.nejm.org/insights/.
About NEJM Catalyst
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